Two Pre-Doctoral Researchers at the Wheeler Institute for Business and Development reveal how the experience has profoundly shaped their academic ambitions – and yielded some surprising insights along the way Whatever preconceptions Pre-Doctoral students have before they join the Wheeler Institute, they are always surprised to find that the experience is much broader than they…
“Anthropology forces you to reset and rewire your own thinking process. You have to train yourself to be open to the world around” An anthropologist and filmmaker, Dr Till Trojer recently joined the Wheeler Institute as a Post-doctoral Research Fellow. We touched on his ambition for his research at the Wheeler Institute, and discussed his…
One year on, how has the South African Government performed during the COVID-19 crisis? The Wheeler Institute for Business and Development invited Professor Nick Binedell – Professor and Former Dean of the Gordon Institute of Business Science, University of Pretoria – to share his views on the government’s response to the COVID-19 crisis, and to…
One year on, how has Turkey performed during the COVID-19 crisis? The Wheeler Institute for Business and Development invited Sebnem Kalemli-Ozcan – Neil Moskowitz Professor of Economics and Finance University of Maryland – back to share her views on the Turkish government’s response to the COVID-19 crisis over the past year, and her hopes for…
One year on, how has the Russian Government performed during the COVID-19 crisis? The Wheeler Institute for Business and Development invited Sergei Guriev – Professor of Economics at Sciences Po – to share his views on the state of the economy, politics and business in Russia before discussing the government’s response to the COVID-19 crisis…
Better Marketing for a Better World (BMBW) Proseminar – Session 1 Faculty Leaders: Rajesh Chandy, London Business School and Christine Moorman, Duke University Date: 28 September, 9-11:30AM ET / 2 – 4:30PM BST Target Audience: Faculty and Ph.D. students interested in developing research in the BMBW area Register via Zoom Session Summary The objective of this…
The last of four forums hosted by Better Marketing for a Better World, in conjunction with the Wheeler Institute, featured three articles from the Special Issue addressing Prosocial Giving. The authors discussed their inspiration for their research, the implications of their findings for practice, and ideas for future research Leveraging intrinsic desires for self-expression can…
The third of four forums hosted by Better Marketing for a Better World, in conjunction with the Wheeler Institute, featured four articles from the Special Issue addressing Health & Well-being. The authors discussed the inspiration for their research, the implications of their findings for practice, and ideas for future research. High-powered variable compensation schemes can…
Infrastructure has long been seen as one of the most important vehicles of economic stimulus and a driver of growth for the developing world. However, measuring the impact and understanding of those who benefit most has always been challenging.
Marketing has the power to improve lives, sustain livelihoods, strengthen societies, and benefit the world at large. At the same time, marketing can have a dark side—it has the power to hurt consumers, employees, communities, markets, institutions, and the environment that surrounds us. The Special Issue of the Journal of Marketing on Better Marketing for a Better…